This Privacy Policy describes how
your personal information is collected, used, and shared when you visit or make
a purchase from www.snugglebedding.co.nz (the “Site”).
Personal information we collect
When you visit the Site, we automatically collect certain information about
your device, including information about your web browser, IP address, time
zone, and some of the cookies that are installed on your device. Additionally,
as you browse the Site, we collect information about the individual web pages
or products that you view, what websites or search terms referred you to the
Site, and information about how you interact with the Site. We refer to this
automatically-collected information as “Device Information”.
We collect Device Information using
the following technologies:
– “Cookies” are data files that are placed on your device or computer and often
include an anonymous unique identifier. For more information about cookies, and
how to disable cookies, visit http://www.allaboutcookies.org.
– “Log files” track actions occurring on the Site, and collect data including
your IP address, browser type, Internet service provider, referring/exit pages,
and date/time stamps.
– “Web beacons”, “tags”, and “pixels” are electronic files used to record
information about how you browse the Site.
Additionally when you make a purchase
or attempt to make a purchase through the Site, we collect certain information
from you, including your name, billing address, shipping address, payment
information (including credit card numbers, email address, and phone number. We
refer to this information as “Order Information”.
When we talk about “Personal
Information” in this Privacy Policy, we are talking both about Device
Information and Order Information.
How do we use your personal
information?
We use the Order Information that we collect generally to fulfill any orders
placed through the Site (including processing your payment information,
arranging for shipping, and providing you with invoices and/or order
confirmations). Additionally, we use this Order Information to:
– Communicate with you;
– Screen our orders for potential risk or fraud; and
– When in line with the preferences you have shared with us, provide you with
information or advertising relating to our products or services.
We use the Device Information that we
collect to help us screen for potential risk and fraud (in particular, your IP
address), and more generally to improve and optimize our Site (for example, by
generating analytics about how our customers browse and interact with the Site,
and to assess the success of our marketing and advertising campaigns).
Sharing you personal Information
We share your Personal Information with third parties to help us use your
Personal Information, as described above. For example, we use Woocommerce to
power our online store–you can read more about how Woocommerce uses your
Personal Information here: https://woocommerce.com/documentation/woocommerce/get-help/privacy/.
We also use Google Analytics to help us understand how our customers use the
Site — you can read more about how Google uses your Personal Information
here: https://www.google.com/intl/en/policies/privacy/.
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your
Personal Information to comply with applicable laws and regulations, to respond
to a subpoena, search warrant or other lawful request for information we
receive, or to otherwise protect our rights.
Behavioural advertising
As described above, we use your Personal Information to provide you with
targeted advertisements or marketing communications we believe may be of
interest to you. For more information about how targeted advertising works, you
can visit the Network Advertising Initiative’s (“NAI”) educational page
at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted
advertising by using the links below:
– Facebook: https://www.facebook.com/settings/?tab=ads
– Google: https://www.google.com/settings/ads/anonymous
– Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some
of these services by visiting the Digital Advertising Alliance’s opt-out portal
at: http://optout.aboutads.info/.
Do not track
Please note that we do not alter our Site’s data collection and use practices
when we see a Do Not Track signal from your browser.
Your rights
If you are a European resident, you have the right to access personal
information we hold about you and to ask that your personal information be
corrected, updated, or deleted. If you would like to exercise this right,
please contact us through the contact information below.
Additionally, if you are a European
resident we note that we are processing your information in order to fulfill
contracts we might have with you (for example if you make an order through the
Site), or otherwise to pursue our legitimate business interests listed above.
Additionally, please note that your information will be transferred outside of
Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will maintain your Order
Information for our records unless and until you ask us to delete this
information.
Changes
We may update this privacy policy from time to time in order to reflect, for
example, changes to our practices or for other operational, legal or regulatory
reasons.
Minors
The Site is not intended for individuals under the age of 18.
Contact us
For more information about our privacy practices, if you have questions, or if
you would like to make a complaint, please contact us by e‑mail at info@snugglebedding.co.nz
Snuggle Bedding Co
[Re: Privacy Compliance Officer]
